Is Mattel a good stock for Barbie?

The fashionable doll makes her big-screen debut this week. Mattel ( MAT -1.30%), which has marketed Barbie since 1959, is enjoying the hype over the new Barbie movie. And the toymaker's stock could be on track for its best performance in several years. Are Barbie dollars driving Mattel stock higher?

How much money did 'Barbie' make?

"Barbie", starring Margot Robbie and Ryan Gosling, had grossed $155 million in the U.S. and Canada by Sunday. (Warner Bros. Pictures/Associated Press) Barbie reigned supreme at the box office over the weekend, lifting shares of toy company Mattel on Monday.

What is the real world for Barbie?

The real world for Barbie hasn't been very exciting lately. Barbie seems to be everywhere these days. The fashionable doll makes her big-screen debut this week. Mattel ( MAT -1.30%), which has marketed Barbie since 1959, is enjoying the hype over the new Barbie movie.